The future of Marketing Operations is building with AI. And that’s exactly what we’re going to do.

Join the Texas Marketo User Groups for a half-day workshop where we’ll break into teams and design, prototype, and build an AI-powered feature, workflow, or agent that solves a real problem in Marketing Operations, Revenue Operations, or GTM Operations.

Think:

• An AI agent that audits programs before launch

• A pipeline analysis assistant

• Automated data normalization

• Campaign builders

• Lead investigation tools

• Or something nobody has thought of yet

Then we’ll present our creations to the Adobe team, who will judge the projects and crown a winner.

Whether you’ve never written a prompt beyond “summarize this email” or you’ve already built your own AI agents, you’ll walk away with new ideas and practical skills.

You’ll get to:

• Learn how other marketers are thinking about AI

• See different approaches to solving the same problem

• Collaborate with people who have complementary skills

• Turn ideas into working prototypes

• Build something that could genuinely impress your team or become a standout story on your resume

The best part? You don’t have to show up with an idea. Just bring your curiosity. We’ll form teams, brainstorm together, and start building.

Come for the hackathon. Leave with new skills, new connections, and maybe the next AI agent your organization didn’t know it needed.

Parking Information:

Attendees can park in the AUS16 garage for no charge. Please do not park in any spot labeled "reserved". The parking garage has 2 entrances located on the North (Gault Ln) and Southwest (Alterra Parkway) sides of the Domain.

In the event that the garage is full, attendees can park in any of the alternatives options noted here.

Happy Hour

Make sure to also RSVP for our Happy Hour that will follow: https://luma.com/gradial-gvs3

*Light lunch and refreshments will be provided followed by an awesome happy hour courtesy of our sponsors