Discover the various ways and use cases for using Marketo forms vs. AEM forms.. In this session, Adobe experts will explore the different types of forms, key use cases, the pros and cons of each type and more! Learn how to leverage these different types of forms to best suit your business needs and use case.

Agenda

1.What is a Form?

2.Marketo Forms overview

3.AEM Forms overview

4.Use Case: Extend communications with personalized PDFs

5.Use Case: Complete journeys with personalized web applications

6.Use Case: Contact Us form

7.Q&A

Target Audience

Marketo Users: Professionals already using or considering Marketo who want to expand their marketing capabilities to AEM

AEM Users: Professionals already using or considering AEM who want to expand their marketing capabilities in Marketo