MOPs & AI: Keep MOPs Weird

Jul 18, 2025, 4:00 – 5:00 PM (UTC)

IMPORTANT! DATE CHANGE

AI isn’t just a buzzword, it’s a workhorse for MOPs pros who know how to wield it. In this interactive session Friday, July 18th at 11am CT, we’ll explore:

5 real ways MOPs pros are using AI today:

  1. How to turn your campaign planning into a GPT-powered workflow

  2. Why “I’m not that technical” is no longer a valid excuse

  3. How to rewire your brain to think AI-first

  4. The power of admitting, “I’m not as analytical as I pretend to be” (and then letting AI pick up the slack)

Led by Jeff Canda from OpenAI. In this session, you’ll walk away with fresh perspectives, new prompts, and practical ways to bring AI into your everyday marketing operations.

No fluff. No AI-hype. Just real talk, community collaboration, and tips you can use tomorrow.

Let’s keep MOPs weird and make it smarter.

Organizers

  • Robyn Hatfield

    Watermark Insights, LLC

    Lead Organizer

  • Britney Young

    Amazon Web Services

    Lead Organizer

Contact Us