Mega MUG: Working smarter in Marketo

Jul 25, 2024, 4:00 – 7:00 AM (UTC)

Join us for an exciting hybrid Marketo User Group event, bringing together the Marketo communities of Sydney, Melbourne, Brisbane, and New Zealand! Whether you’re attending in person or online, this is a fantastic opportunity to connect, learn, and share insights with fellow Marketo enthusiasts.

Discover practical tips and tricks for streamlining your Marketo programs from end to end. Whether you're new to Marketo or looking to enhance your existing processes, our expert speakers will provide insights and strategies you can implement right away.

Redesigned Email Designer & Marketo Engage Roadmap with Jess Clement & Amy James

Hear more about our new email designer in Marketo Engage, plus integration with Adobe Experience Manager Assets. Also, hear from Amy James, covering what Adobe are investing in, and the product direction for Marketo Engage moving forward.

Setting things up for success; the all-important briefing process

Anna McLauchlan and Courtney Henderson showcase their approach to both "business as usual" and new campaign requests from their organisations. 

Tips for building programs and automation

Cecilia Ho and Jay Jiang will be bringing you their best tips for every type of program.

Intro to QA in Marketing Automation 

Brittney Kenward & Jasmine Deo will be discussing how quality assurance minimises risks, streamlines workflows, and boosts stakeholder confidence through effective processes, key roles, and best practices.

The Jenga of Marketo Reporting 

Presented by Veronica Holmes and Holly Adkins will walk through the key reporting data and describe the foundations of reporting, literally from the ground up.

When

When

Thursday, July 25, 2024
4:00 AM – 7:00 AM (UTC)

Agenda

4:00 AMNetworking and Registration
4:30 AMIntroduction and Housekeeping
4:40 AMRedesigned Email Designer & Marketo Engage Roadmap
4:55 AMSetting things up for success; the all-important briefing process
5:15 AMTips for building programs and automation
5:35 AMBreak
5:45 AMIntro to QA in Marketing Automation
6:05 AMThe Jenga of Marketo Reporting

Organizers

  • Claire Bolte

    Corporate Travel Management

    Lead Organizer

  • Jasmine Deo

    Grant Thornton Australia

    Lead Organizer

  • Chrissy Griffin

    Marketo

    Lead Organizer

  • Lillian Karadimitris

    Grant Thornton Australia

    Lead Organizer

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